Importance of Community Engagement for Young Nonprofit Organizations

Author ORCID Identifier

Michael J. Bradley ORCID iD iconhttps://orcid.org/0000-0002-6592-7005

Department

Recreation and Park Administration

Document Type

Article

Publication Date

9-4-2018

Abstract

Nonprofit organizations take on many responsibilities that for-profit organizations do not. As a result, they are inclined to seek out help and partners within communities, making engagement in communities a high priority. According to Nonprofit Hub, a popular website for this field, some of the largest struggles nonprofit organizations face are retaining and engaging donors, sustainability and lack of resources. Tackling these issues can be daunting, however, seeking resources throughout a community and appealing to those resources can lessen these struggles. Creating a network of community relations and community engagement will promote and develop positive benefits, such as community partnerships, name recognition and continued growth — all in cost-effective and sustainable ways.

Journal Title

Parks & Recreation Magazine

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