In a rapidly changing world with more reliance on technology than ever, executives are looking to hire employees with refined soft skills. Through primary and secondary research, it was vital to learn executive and student perceptions of these skills. With the use of two surveys, executives were asked about the level of importance of soft skills in this field, while students were asked about their understanding of the skills and their own development of soft skills. Results of all research shows that executives perceive the development of soft skills as one of the most important skills in most fields, with students understanding this importance and feeling confident in their personal growth of these skills, but through little aid of college curriculum. Research results allowed for development of recommendations for executives, students, and professors to support the progress of these skills in students before entering the workforce.
Semester/Year of Award
Management, Marketing, and International Business
Restricted Access Thesis
Accounting, Finance, and Information Systems
IRB Approval Number (if applicable)
Maness, Kelsey L., "Bridging the Gap: Developing the Soft Skills Desired in New Business Graduates" (2019). Honors Theses. 673.