University Presentation Showcase: Undergraduate Division

Influence of Information Processing Framework and Voice on Cognitive Trust and Recall

Presenter Hometown

Lexington

Major

Psychology & Computer Science

Department

Psychology

Degree

Undergraduate

Mentor

Hung-Tao Michael Chen

Mentor Department

Psychology

Abstract

As computer-generated speech becomes a more widely used way to access information, it is important that we examine how voice-rendering type and users’ information processing framework may influence recall performance and cognitive trust ratings. Few studies so far have examined this interaction effect. In an online setting, 150 participants listened to a two-part audio lecture about airplane flight—one segment was presented by a classic voice engine and the other lecture segment was presented by a human voice. Participants then answered cued and open recall questions after each of the audio lectures and provided cognitive trust ratings. Participants also answered an attitude certainty survey for information processing that determined whether they process information more from a heuristic-based framework (HBF), an attribute-based framework (ABF), or a balanced framework. Our results indicated that voice type and information processing framework affect both cognitive trust ratings and recall performance. This research could have implications for the design of voice assistants, screen readers, and educational materials.

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Influence of Information Processing Framework and Voice on Cognitive Trust and Recall

As computer-generated speech becomes a more widely used way to access information, it is important that we examine how voice-rendering type and users’ information processing framework may influence recall performance and cognitive trust ratings. Few studies so far have examined this interaction effect. In an online setting, 150 participants listened to a two-part audio lecture about airplane flight—one segment was presented by a classic voice engine and the other lecture segment was presented by a human voice. Participants then answered cued and open recall questions after each of the audio lectures and provided cognitive trust ratings. Participants also answered an attitude certainty survey for information processing that determined whether they process information more from a heuristic-based framework (HBF), an attribute-based framework (ABF), or a balanced framework. Our results indicated that voice type and information processing framework affect both cognitive trust ratings and recall performance. This research could have implications for the design of voice assistants, screen readers, and educational materials.